Mumbai: ZEE5 is set to premiere its upcoming reality show Maa Hai Na, hosted by Shilpa Shetty Kundra, a heartwarming format that brings celebrity mothers and their children together under one roof. The show captures unscripted, real moments as mother-child duos cook, argue, laugh, and reconnect through honest and emotional conversations.
Among the participants, digital entrepreneur and public personality Tanya Mittal will be seen with her mother Sunita Mittal, while actress Urvashi Dholakia will appear alongside her son Kshitij Dholakia, adding another strong and emotional mother-son dynamic to the line-up.
Tanya Mittal, Urvashi Dholakia and Kshitij Dholakia’s participation in the show marks a key milestone powered by Balaji Telefilms’ Hoonur, a dedicated and a fast-growing talent management and creator-first platform that is reshaping how modern entertainment personalities transition into mainstream media. As Hoonur talents, all the three represent different yet complementary sides of the entertainment spectrum, Tanya and Kshitij bringing a new-age digital-first, youth-driven voice, and Urvashi bringing established screen presence and depth, while reflecting Hoonur’s focus on building meaningful pathways through curated opportunities, strategic talent management, and strong brand positioning across reality, digital, and mainstream entertainment formats.
For Tanya Mittal, the experience has been both emotional and deeply personal. “No matter how independent we become, there’s always that one person we go back to for comfort and for me, that’s my mom. Maa Hai Na felt very close to my heart as it reflects real family moments, laughter, small arguments, emotional conversations, and the chaos that somehow brings you closer. It also gave my mom and me time we don’t usually get in our daily lives, and that’s something I’ll always cherish. For my mom, it’s also her first-ever reality show appearance, made possible with Hoonur’s support and guidance. I’m truly grateful to Hoonur for helping me grow beyond one space and for their constant belief in my journey,” says Tanya Mittal.
Urvashi Dholakia, who joins the show with her son Kshitij, described her experience, “Doing Maa Hai Na with my son felt very real and special because it’s not often that life gives you the chance to pause and just be with your child in such an honest way. We laughed, we disagreed, we cooked, and somewhere in all of that, we reconnected in a way I will always remember. For me, it’s those unfiltered moments that make this experience truly beautiful. I’m also grateful that this opportunity came through Hoonur. It gave me a space to share something so personal in a very genuine way.”
Hoonur is steadily emerging as a talent-first platform that is reshaping how artists transition into mainstream entertainment by creating meaningful opportunities across reality television, digital content, and broader media formats. With a dynamic talent roster featuring names like Shiv Thakare, winner of The 50, along with Shiny Doshi and Urvashi Dholakia, who were also part of the same reality show, and now Shagun Sharma, who is set to appear in Khatron Ke Khiladi 15, the platform is consistently placing its talents in high-impact, high-visibility reality shows. Through curated collaborations, sharp positioning, and hands-on talent management, Hoonur is not just building careers but actively opening doors for artists to be seen, heard, and celebrated on some of the biggest entertainment stages.