RIPA facilitate the women’s SHGs to craft attractive rakhis for festive occasion
Raipur, 28 August 2023/ For the upcoming Rakshabandhan, sisters from self-help groups (SHGs) are crafting rakhis using molly thread and pearls. These tokens of affection will grace the wrists of their brothers in a tradition cherished across the state. Beyond their aesthetic appeal, these rakhis symbolise the deep bond of love between brothers and sisters.
In the Kabirdham district, women’s SHGs are creating vibrant rakhis, which are in high demand in the local markets. SHGs like Mahalakshmi and Kusum Mahila Gram Sangathan are generating substantial income through these intricately crafted rakhis. They have sold in total of rakhis worth Rs 15,000 to Rs 20,000, reflecting the immense popularity of these products. The visually appealing rakhis have garnered significant public appreciation and are selling out immediately after reaching the market. This trend is showcasing the success of these entrepreneurial endeavours.
In the Kabirdham district, the Rural Industrial Park (RIPA) is initiating novel economic ventures to engage villagers in alternative livelihoods. Notably, women’s SHGs are crafting rakhis as part of this effort.
[metaslider id="347522"]